Despite our best moisturizing efforts, sometimes lips defeat us. Here are some tips so you can reach your full lip potential! The one thing a lot of us forget to do is exfoliate! Remove dead skin flakes by using a lip scrub. Try not to pick at your lips as it may cause you to bleed. It is best to exfoliate at least once a week. Use a lip balm- our lips tend to get chapped easily because unlike the rest of our skin, the lips do not contain oil glands. To best moisturize, use a lip balm and drink more water! Try not to lick your lips as that dries out our lips as well. Remember to reapply your lip balm often especially after eating or drinking. Some suggest to reapply every two hours!